Outdoor Digital Signage
There are lots of challenges when applying outside digital signage but despite this more and more digital displays are being erected out to make the most of the greater audience numbers these outside digital advertising displays can generate. While the most obvious obstacle for taking a industrial grade LCD screen outdoors is protecting it from the weather, and in particular rainfall, the issues associated with the sunlight can be just as hard to overcome. Outdoor Screens
The issue with the sunlight and outdoor digital signage is the direct sunlight will often make the screen unreadable. Not only can sunlight cause warmth (you must know what that’s like when you attempt to see the TV at home throughout the summer months where very often you’re forced to shut the curtain to watch the screen clearly) but even when there is no warmth in bright sunlight the screen will appear dim and hard to read. However there are methods to ensure the screen is as readable as possible when taken outdoors:
Brightness
Ensuring you have the brightest type of screen possible will go along way to making sure that the screen is readable. The minimum screen brightness for any outside LCD screen should be 800 nits but LCD with 1000+ nits are available and must be considered when seeking to get into outdoor digital signage. It should also be noted that in general industrial displays have greater nit values and therefore are better suited to outdoor signage screens.
Anti-glare technology
Preventing glare is done in a number of ways. Optical bondng, anti-reflective glass and tinting are just some choices. Regrettably, no matter which way you select this there probably will be some drop-off in brightness. Direct sunlight may cause more issues than simply glare also. Screen burn can grow if sunlight is continually on it either the outside digital screen ought to be turned away from sunlight or some other remedy to prevent this screen burn ought to be considered like cooling the screen itself.
Bespoke Outdoor Content

A lot of content which works well in indoor places doesn’t respond well to be taken outdoors. Use colours and designs which are more prominent in outdoor places. There is often a lot of trial and error involved in this but assess what works and what doesn’t and you should soon develop a teaser for designing material that’s suitable for outdoor digital signage.